Seth Godin is one of the most popular and respected marketing bloggers on the planet. Here’s a dose of his common sense applied to the subject of your callers and the person who may be responsible for creating their first impression of your business.
The BusinessVoice Blog
Yes, On Hold Marketing helps you sell more products or services and makes it easier to build stronger long-term relationships with customers. But, this blog post is about generating immediate revenue from your On Hold Marketing (OHM) program itself.
Here’s a reminder that’s especially appropriate for the holiday season: Don’t make your callers guess why your office or store is closed.
When we’re designing your On Hold Marketing program, we’ll help you define your marketing goals during our discovery process.
Before you invest in a product or service, do you make sure it’ll deliver good value?
If so, you’ll love our Hold Time Calculator.
Already in 2014, we’ve lost many great voice personalities. Here are five we miss the most, as we acknowledge and celebrate all that they brought to our lives.
The other day I stumbled onto an old-school instructional film about CSR training and etiquette in the workplace. (Watch it here.)
Before your company makes the switch to a VoIP telephone system, answer this important question: Which system best serves your marketing?
I don’t like to exercise, but I do it. And when I work out, I like to watch TV. Getting my daily Netflix fix takes my mind off the fact that I’m pedaling to nowhere in my living room.
Are you considering On Hold Marketing for your organization?
If so, you may find these statistics helpful. They come from a survey of 1,555 people whose companies already use On Hold Marketing (OHM).
When I worked as a reporter, we had a special name for the most annoying call processing systems. You know, the ones that send you through five different levels of menus as you search for the person or information you need.
Do you assume that all of your automated systems are always working properly because they’re…well…automated? That could be a mistake.
