If you want unbiased third-party confirmation that you can trust your caller experience to BusinessVoice, take a look at these comments from the 2018 MARCE Awards judges.
- “The production feels polished and [that it’s] from seasoned professionals. Good messaging for the intended audience.”
- “Creative way to promote the products without overloading on details.”
- “Great music. Great voices. Great sound effects. Loved the way you constantly changed the music, voices and effects to support the creative context. Very, very well done!”
The judges were writing about the work we created for Behler-Young, a longtime BusinessVoice client that provides HVAC products and services through its 17 locations in Michigan and Ohio. And they were so impressed with the production that they presented it with the 2018 MARCE Award for Most Effective On Hold Marketing.
Senior Creative Consultant Bob Seybold wrote the copy. He and Amy Jeffries served as the primary voices. Don Binkley was the Recording Engineer.
The MARCES competition has acknowledged the world's best On Hold Marketing since 2005. You can hear the award-winning production in the video to the right.
Our humorous approach earned praise at the 2018 ADDY Awards. The judges gave us a Silver Award for the On Hold Marketing we produced for Lakeland Auto and Marine.
We also received a Bronze award for the radio campaign we created for Ray’s Trash in Indianapolis. Listen to the winning work in the videos below.
As an advertiser, you know that standing out is more important than ever. But the number of channels and volume of content also make that more difficult than ever.
We were the only agency to earn a 2017 Platinum MarCom Award for a radio campaign. In other words, our creative work stood out above all the other entrants.
We also help to differentiate our clients by creating unique experiences for their callers. The MarCom Awards acknowledged three of our On Hold Marketing productions as well.
We earned Gold MarCom Awards for the Humor On Hold™ we produced for SYSTEMseven in Austin, Texas (top right video) and International Translating Company in Salt Lake City, Utah (bottom left video). We won an Honorable Mention, too, for the touching piece we put together for Notre Dame Academy in Toledo, Ohio (bottom right video).
Sometimes, producing good creative work means getting out of the way and letting people tell their own stories.
It won the Best Branding award and the top prize - Best of Show - at the 2017 MARCE Awards, the annual event presented by OHMA, the On Hold Messaging Association.
“Great concept. The testimonial / word-of-mouth feel is strong and believable. And the spectrum of information shared is tremendous,” wrote one MARCE Awards judge.
“We owe a great debt to the team at Hanson Inc. for this one,” said BusinessVoice’s Scott Greggory. “They allowed us to use the audio tracks from the video interviews they shot of the Notre Dame students. And it’s the girls’ honesty and emotion that really make this piece.”
Andrea Poteet wrote the voiceover copy, Don Binkley was the recording engineer, and Amy Jeffries provided the voiceover.
“The music bed was current, the VO delivery was very solid, and the [stories] left a great impression. Well done, guys,” wrote another judge.
With 14 wins, BusinessVoice has earned more MARCE Awards than any other On Hold Marketing provider in the world. The competition began in 2005.
The BusinessVoice team won a Bronze ADDY at the 2017 ADDY Awards ceremony, held at the historic Valentine Theatre in downtown Toledo, Ohio.
Writers Andrea Poteet and Scott Greggory, Recording Engineer Chris Zaharias and 14 voices teamed up on the project which is called “Flippin' TV.” The production sounds as if the listener is channel surfing. Along the way, we hear snippets of 18 different TV shows, most of which have something to do with Arrowwood Lodge.
The work was featured as our On Hold Marketing of the Month in March 2016. Read the interesting story behind the production.
Maintaining a client for 25 years is unusual for any type of business, but especially for marketing and advertising firms.
That’s why we’re so proud to announce that, as of 2017, BusinessVoice has been serving TEN companies for a quarter of a century or more.
We celebrated that unique milestone by visiting each of our 25-year clients and presenting them with a customized, hand-crafted glass sculpture like the one on the right.
The inscription on the base acknowledges “our 25-year relationship and [our client's] dedication to delivering exceptional customer experiences.”
And since we’ve been working with 83 clients for twenty years or more, we hope to be delivering many more of these beautiful mementos in the years to come.