One of our goals is to create a more enjoyable experience for your callers on hold. And one of the ways we do that is by employing humor.
Typically, we only enter humorous On Hold Marketing productions in award competitions. The fact that we’ve won more awards than any other company in our industry speaks to our ability to entertain while informing.
When callers are drawn in by the humor, they’re more likely to listen closely the entire time they’re on hold. They’re more likely to stay on hold longer without getting frustrated. They’re more likely to retain what they hear. And they’re more likely to have good feelings about your company.
Each time we win an award for creative and marketing excellence, we hope to reinforce that BusinessVoice is the better choice for your company and your callers.
In November of 2014, we won a Gold MarCom Award for the On Hold Marketing we created for Applewood Plumbing in Denver, Colorado. And we received an Honorable Mention for our work on behalf of Binkelman Corporation in Toledo, Ohio. You can hear the humorous productions in the videos below.