Bob S

Bob Seybold

Senior Creative Consultant

“I believe your Caller Experience Marketing should reflect your brand’s personality and address your customers’ needs,” said Bob. “It should always offer some type of value in exchange for the time your callers spend on hold.”

Bob joined our team in 1999 after a 15-year career as a radio news reporter. “That work was great training for creating Caller Experience Marketing content. It taught me how to write clearly, directly and concisely for listeners.”

Bob consults with clients, creates On Hold Marketing scripts, manages programs for multi-location companies, produces content for the BusinessVoice News Network and provides On Hold Marketing voiceover.

His honors include a pair of awards from the On Hold Messaging Association: 2018’s Most Effective On Hold Marketing and a 2015 Judge’s Choice Award.

“You are awesome! Thank you so much for taking the time to carefully review our scripts and for providing me with such helpful feedback and encouragement. Much appreciated.”

Vicky Lorencen, Senior Public Relations Specialist
Henry Ford Health

“We are so thrilled with our Creative Consultant (Bob) and the work you all have done. While we don’t have a big budget to spend each year, I consider y’all our agency.”

Leslie England, Chief Retail Officer
TNBANK

“Oh, my goodness! You might be my new favorite person! Thank you so much for making this work!”

Tory Manning
CrossCo