Stonewall Cable, Inc.
Founded in 1985, Stonewall Cable is a custom data cable manufacturer based in central New Hampshire. The company sells cables to various industries, as well as the U.S. government and military. We've been providing Stonewall’s On Hold Marketing since 1997.
(Click to play the video.) In this On Hold Marketing production, we inform callers about Stonewall Cable's core capabilities and specialty product lines.
The target audience is made up of technically minded people who know and appreciate hearing the technical terms we use to describe Stonewall products.
“For years, we've put our full trust in BusinessVoice to provide exceptional On Hold Marketing for our business and they've never let us down.” - Jeff Emery / Director of Business Development / Stonewall Cable
On Hold Marketing Goals
Stonewall Cable’s On Hold Marketing goals include:
- Conveying trust, ability and quality, while educating callers on the advantages of using Stonewall as their cable supplier.
- Reinforcing the level of professionalism that callers can expect at every point of contact with Stonewall Cable, from initial contact and the quote and ordering processes to order fulfillment, shipping and receiving.
- Making callers aware of upcoming improvements and advances, and keeping them posted on news and important information.
- Answering common caller questions about our products, certifications and licenses.
“It’s a true pleasure dealing with BusinessVoice. They fully understand our goals and business model, which makes the process painless. The voices are easy on the ears and very professional. We couldn't be happier with the results, time and time again.” - Anthony LaMonica / Marketing / Stonewall Cable