The Client - Binkelman (Our client since April 1996.)
Binkelman Corporation and its callers have been fans of our Humor On Hold™ since the mid-90s. "We have received many, many compliments on our on hold message,” wrote the company’s Rebecca Conrad. “Thanks for being so creative.” Our work for the company has also been recognized a handful of times by award show judges.
This particular On Hold Marketing production is unlike any we’ve ever created. It’s four minutes of what sounds like stream-of-consciousness thoughts on topics ranging from napping and canned chili to airborne snakes and jewelry crafted from missing teeth.
The Writer's Thoughts
“When creating humorous content for our clients, one of our goals is to take callers by surprise,” said writer Scott Greggory. “Most people don’t expect to enjoy a giggle or two while holding. So, the unexpected nature of the experience makes it even more enjoyable.”
“We’ve been creating Humor On Hold™ for Binkelman for many years, so I wanted to surprise their callers by delivering the content in an odd, new way.”
About Our Client
Binkelman Corporation provides parts to many companies, including those in the automotive, agriculture, mining, steel, glass and energy industries. Based in Toledo, Ohio, they also have facilities in Lima and Piqua, Ohio and Saginaw, Michigan. Learn more at www.Binkelman.com.
Creative Consultant: Scott Greggory
Voice Talent: Scott Greggory
Recording Engineers: Don Binkley / Chris Zaharias
This On Hold Marketing production won a bronze award at the 2015 ADDY Awards. Read the story here.