The Client - TNBANK (Our client since Feb. 2019)
The Client’s Story
TNBANK was conceived by business owners in East Tennessee. They wanted a bank whose local directors and managers made decisions locally. That idea of hometown banking is ingrained in the company’s culture. In fact, Hometown Banking® has been a registered trademark of TNBANK since November 2002.
The bank now serves three counties from five locations, but they’re still committed to the idea of being a local bank that does business with its neighbors.
The Writer’s Take
“We work to emphasize that hometown nature of TNBANK,” said Senior Creative Consultant Bob Seybold, “so we've created On Hold Marketing for them with a fun, friendly style that supports their strong ties to the communities they serve.”
Bob said, “It's great to work with people who give us an opportunity to tell their story in a way that's relatable for their customers.”
The Client’s Thoughts
“I have nothing but good things to say!” wrote TNBANK Retail Assistant LaKrista Graham. She likes that we’re “so easy to work with” and that the “communication is awesome.”
And TNBANK’s Senior VP of Retail Banking Leslie England wrote, “You have been a joy to work with.”
Creative Consultants: Bob Seybold
Voice Talent: Amy Jeffries, Scott Greggory & Bob Seybold
Recording Engineer: Don Binkley