There are a lot of websites out there. Making yours stand out from the rest is a key to your online success. One of the ways we can differentiate your site is by adding the power of the human voice to it. We call it WAM - Web Audio Messaging. When visitors come to a WAM-enabled page, it can automatically begin talking to them!
WAM makes your site more attractive to visitors who prefer to hear information – that’s about 27% of the population. WAM can provide an audible version of all written content or a brief synopsis.
WAM can help you direct visitors to the most important areas of your site. It’s a voice that acts like a big, red arrow urging customers to “Look here!” or “Click there!” That’s especially important if your site is large.
WAM adds a WOW factor! Visitors don’t expect websites to talk. When yours does, it will create a memorable first impression.
Humans receive information using their eyes and their ears. But websites are designed primarily for visually oriented people. Simply by adding Web Audio Messaging to your site you can boost its appeal to a very large segment of your prospective customers. The audible nature of WAM helps those visitors understand and retain your site’s information. It can also make navigation easier.
Imagine watching television with the volume turned down. Or going to a party where no one talked. Or attending a meeting with a prospective client and not saying a word. The human voice is tremendously influential and WAM puts it to good use on your website.
Web Audio Messaging