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Point-Of-Purchase Audio Marketing
Program Design / Copywriting
The Copywriting Process
Before we can write a word, we’ll need to know what you want your Point-Of-Purchase Audio Marketing to accomplish. Your goals might include:
- Directing shoppers to higher margin items or specific departments
- Informing clients or patients in your lobby or waiting room about your services
- Drawing outdoor customers indoors
- Introducing a new product
- Reinforcing the reasons customers should do business with you (low prices, unique inventory, financing options, special services, etc.)
“After reviewing the script, the VP of Marketing was impressed. |
Your BusinessVoice copywriter will talk with you about your current focus, then work up POP Audio Marketing copy that highlights those general ideas and key points.
And, of course, we will contact you proactively when you’re due to receive updated POP messages, so you'll never need to keep track of your schedule.
Read our Copywriter biographies, plus testimonials from some of their satisfied clients.