HOME > On Hold Messaging > On Hold Messaging Case Studies > Case Study # 6
On Hold Messaging
Case Study #6
The Client
The Port Lawrence Title and Trust Company
What They Do
Port Lawrence has provided title insurance and related services in Northwest Ohio since 1930.
Primary OHM Goal
We strive to shorten the perceived hold times of Port Lawrence callers by giving them information they can use about buying a home and raising a family in Northwest Ohio.
Client Testimonial
“As you know, we have just renewed our agreement with BusinessVoice for another three years. This marks our third 3-year connection, and I wanted you to know that we feel we’re getting a great bang for our buck. Your customized copy not only allows us to provide information about our services, but also promotes local organizations and events. We appreciate your unique service. Keep up the good work. - Joe Colturi, Sr. Vice President / Port Lawrence Title & Trust
Copy Sample
The Port Lawrence team often works with people who have just relocated to Northwest Ohio and those who are still considering the move. We reinforce and/or encourage this decision by writing copy that promotes the area’s arts and cultural scene, family attractions, the Metroparks and other quality-of-life benefits. We also mix in information about Port Lawrence services, plus tips on buying, selling and refinancing a home. Click here for a pop-up copy sample.
Audio Sample
Double-click the play button to listen to a sample of Port Lawrence Title’s On Hold Messaging.






