BusinessVoice

Point of Entry Marketing

Guess What Was Named The Region's Best Advertising Piece Of The Year

Written by Scott Greggory   
Monday, 18 May 2009 10:00
It wasn't a TV or radio spot. Not a magazine spread, billboard or direct mail piece. It was On Hold Messaging, created by BusinessVoice. Our humorous entry for Amazing Space won the Best Of Show award at the recent 5th District ADDY Awards in Louisville, Kentucky. (Listen to the winning On Hold Messaging here.) The judges were unanimous in selecting our work as the recipient of the top prize. “It was a very creative use of a typically underutilized medium. It was flawlessly executed," wrote judge Rick Baptist. We've had great success using humor for our clients. (Listen to examples of humor on hold.) When used effectively, humor can differentiate your company, make a lasting impression, and create a more positive caller experience.  Contact us if you'd like to try it.
 

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