The Facebook phenomenon is taking the world by storm, as millions are making friends and sharing their lives online through the social networking site. "That's great for young adults swapping Top 5 lists and weekend party pics," you might say, "but what good is it for my business?" In fact, Facebook can be an excellent marketing tool for you.
In her article, blogger Tiffany Davis lists a number of ways that your business can use Facebook:
Keep all your “fans” informed of your company events or promotions
Interact with clients and present yourself as trustworthy company
Create different group and event pages to reach many Facebook friends at once
There are business-related Facebook applications that can help you create a professional profile, find new clients and work more efficiently. Because Facebook is more popular than business-related sites like LinkedIn, you have the potential to reach many more people. And best of all, it's free.
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